Promo for Yellowbird 360 camera experience

For the launch of revolutionary product Yellowbird I made a promo explaining the concept. Yellowbird is a Google Streetview-like camera, a system with six lenses, not as a photo but as a video camera, an all-encompassing picture is captured. This 3-D video can then be played online on any computer. An example can be found on the yellowBird website at yb.nl. The viewer will experience total immersion in a ﬁlm, an event, or a special environment. From the point where the images were recorded, the viewer can look in any direction, let his eyes wander through the crowd, or stare at the ground or the air, which makes viewing a video an experience without boundaries.

About

Heerko Groefsema is a motion director/ designer from the Netherlands, based in the city Utrecht. This is where he teamed up with 5 other motion design fanatics. Through sharing their passion and combining their individual strengths they strive for creating visually stunning pieces.

Love for design, curiosity, inquisitiveness and collaboration with others is what makes Heerko grow in his field of work. Through combining design with dimension of time he likes to animate the viewer and convey a message or feeling.

In one of his latest projects he teamed up with 30 well known sound and animation studios to create an abstract collaboration project. The aim was to explore the relationship between geometry and audio in unique ways. The movie will be premiered at the OFFF festival in Barcelona the 9th of june.

Yellowbird promo